B2B refers to when one company markets the product or service it provides to another company.
Although this concept is not new, technological development has changed the way in which the business sector operates around the world, so consumers no longer buy in the same way, and companies no longer sell the same way.
There is more competition, change in supply and demand from day to day, and new market requirements have led to the emergence of new technology and companies online, allowing the consumer anywhere to buy.
Reasons for companies to follow the method of working remotely
Reducing overhead
When an entrepreneur creates a company, the beginning is to find the main office as the company's headquarters, then equip this headquarters, and assign employees to work in it, and when the company's scope of work expands, it begins to open new headquarters in other places, and equip these headquarters to accommodate new employees.
In the case of adopting the method of working remotely, and starting to create virtual work teams, this will provide the costs of purchasing or renting new headquarters when wanting to expand, as well as saving the expenses of preparing and operating those headquarters, in addition to providing transportation allowances for employees, etc. Other related expenses.
Keep up with new trends
With the development of cloud computing and its various applications, the remote work trend began to spread, gaining great popularity, especially in companies operating in technology fields.
Jonathan Sidders, CEO of one of the largest e-commerce companies in the world, says that "The old recruitment system is no longer valid at present, as our company would have gone bankrupt if we had not relied on the remote work method to appoint work teams, as it was impossible to hire local employees with a high level of skill, because most of them work in major companies in Silicon Valley, such as Google, Facebook, and of course they will not leave these companies to join our team".
And he continues, saying "We relied on the method of working remotely, and we searched outside of Silicon Valley, indeed we succeeded in recruiting talented employees, helped us develop our application in record time, and with a reasonable budget, and Apple has ranked this application as one of the best applications on its store".
The future of employment is clearly moving towards increasing reliance on virtual work teams, working remotely, which has become one of the most important modern trends. To improve the efficiency of human resources, companies must pay attention to this, and follow the latest tools that support this trend.
Greater opportunities for recruiting competencies
Hiring qualified employees is one of the most important factors that help companies succeed. This is because they are characterized by their high production capacity while maintaining the quality, and according to McKinsey; Highly qualified software developers have 800% higher productivity than average level developers.
Therefore, it is not recommended to appoint low- or middle-level employees, especially in key positions that serve as the backbone of the company, hence the importance of moving towards relying on virtual work teams and the method of working remotely, as a major solution to the lack of competencies in the local labor market.
Increasing the efficiency of the hiring process
It's known that the traditional recruitment process takes a lot of time, and the recruitment of highly qualified people takes longer, due to the need to hold many job interviews over a period of several days, or weeks, to select candidates, and conduct more tests for them, to ensure that they are suitable for the job.
In the case of remote work, the situation is different, as online communication tools allow a lot of time allocated to the different stages of the recruitment process.
Companies can shorten a lot of time by conducting video interviews over the Internet, with job candidates, in addition to easily viewing their previous work, sending them assignments and tests, and evaluating the results to choose the right candidate.
Enhancing competitiveness
In light of the successive developments of the business world, saving expenses and assigning competencies are among the most important factors for the success of companies, and maintaining a high growth rate.
And as we mentioned before; The method of working remotely helps companies to save expenses, while increasing the opportunity to assign competencies, thus enhancing the ability of these companies to compete.
Therefore, companies that will now begin to adopt this method, and include it in their recruitment strategies, and use the appropriate tools to manage remote work teams, will have a strong competitive advantage, compared to the rest of the companies that rely on the traditional method of work.